the 10 slides in sequoia's pitch deck template

straight from sequoia's own writing a business plan guide, not one of the fifty knockoff versions floating around linkedin

01
Company Purpose
one declarative sentence. not a mission statement, an actual sentence
02
Problem
the pain, and why existing solutions fall short. read the original, they're specific about this
03
Solution
your value prop, and why it holds up over time not just on day one
04
Why Now
the timing argument. why didn't this exist 5 years ago
05
Market Potential
06
Competition / Alternatives
direct and indirect, plus your edge. everyone underrates indirect
07
Business Model
08
Team
why you three specifically
09
Financials
10
Vision
5 years out if this works. current guide ends here, most decks you'll see swap this for a product slide instead. still true either way

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